When starting a new business, launching a new brand or introducing a new product, business owners and their teams typically have their hands full just making it happen. But what happens next?
We help clients build a solid go-to-market strategy with an eye to the future. Whether scaling your operations, planning for future financing, or rolling-out next generations of your product, we can help you think about tomorrow and protect you from the “unknowns” when you get there.
Although we know your business is unique in many ways, we’ve been “around the block” a few times ourselves. Let’s brainstorm on strategy! How can we help you?
Every project is unique, and we tailor our approach around what’s best for your timeline, requirements, and your budget. But in general, we like to approach each project with these four steps…
Phase 1After we've executed a confidentiality agreement, our first mission is to understand your business or product in as much depth as possible within the scope of our engagement. Regardless of the area of focus, we take a holistic approach. It's imperative that our work aligns with your business objectives, so the initial meetings are dedicated to bringing together various stakeholders to understand your big-picture plans. New Clients: take the first step with a free 60 minute consultation session!
Understanding Your Business / Product
Phase 2Armed with a holistic view of your business or product, Phase 2 involves defining the scope of our engagement and the project plan / timeline for the work to be completed. We'll conform to your project management style, whether "Agile" or "Waterfall" or some hybrid approach, so you know what to expect — and when to expect it.
Scope and Project Plan
Phase 3As we perform our work for you, expect lots of communication. We'll set up regular touch-base meetings so you have full visibility on the project as it progresses and evolves. Particularly if you wish to work with an "Agile"-style project management methodology, you'll have opportunities along the way to reshape the project on the way to completion.
Phase 4Upon completion of the project, you'll receive all working materials. We'll walk you through all of it with a retrospective meeting, so we leave no loose ends. Since your business is ever evolving, the "retro" meeting may also uncover new, previously unrecognized opportunities for business growth and might lead to further engagements.
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